PHILIPP PLEIN ADDS MAURO ICARDI TO THE LIST OF BRAND AMBASSADORSTweet
PHILIPP PLEIN announces a new collaboration that links the Maison more than ever to the soccer world, choosing as brand ambassador Mauro Icardi, the Argentine Bomber who is currently one of the stars of the FC Inter soccer team.
Mauro Icardi will be dressed exclusively in PHILIPP PLEIN clothing and accessories in all off field occasions, transforming the champion into a true fashion protagonist and new icon of style.
PHILIPP PLEIN and MAURO ICARDI. A winning combination. PHILIPP PLEIN is the symbol of unconventional elegance, distinctive and contemporary. His creations represent an aesthetic of new underground culture where precious materials transform streetwear into cutting edge luxury.
MAURO ICARDI is the man of today. A real champion. Hailed by international media for his good looks and winning record, but also for his self-deprecating humor. Born in Argentina, he started playing soccer at 8 years old on the local Serratea team, his home town. During Argentina’s economic crisis he relocated to Gran Canaria, Spain with his family where he continued to play and began to be recognized as a soccer phenomenon. Top European clubs including Barcelona, Real Madrid, and Arsenal started to notice his talent at the age of 14, and after attending La Masia academy in Barcelona for three years, the 17 year old “El Niño del partido” was engaged by Sampdoria. In just 2 ½ years he has become a huge international star as well as one of the highest paid soccer players in the world. From 2013 he FC Inter’s “bomber,” commanding a yearly salary of € 13 million euro.
"I am Mauro Icardi’s biggest fan" states designer Philipp Plein. "Observing him on and off the field I immediately understood what kind of person he is and that he would be a perfect ambassador for my collections. I am convinced that with my style Mauro will become even more charismatic than he already is."
"I already appreciated and wore the brand," declares Mauro Icardi, "when I met Philipp Plein I understood the possibilities of creating an exceptional collaboration because his ideas are identical to mine, they correspond to my way of being and living my life. For this reason I am very happy to be the new face of this brand that reflects my personality so well."