PHILIPP PLEIN WELCOMES BORNA CORIC TO THE #PLEINFAMILYTweet
PHILIPP PLEIN announces tennis sensation Borna Coric as the latest brand ambassador of his eponymous luxury fashion brand.
The 20-year-old Croatian led his country to the Davis Cup final taking place in Zagreb from November 25-27, and was selected to be part of the team facing Argentina in the decider. Coric is currently the 48th-ranked player in the world, and is part of tennis’s “Next Generation” of stars on the ATP World Tour.
He joins fellow tennis prodigy Sofya Zhuk at PHILIPP PLEIN, alongside Inter Milan striker Mauro Icardi, Formula One racer Nico Hülkenberg and Houston Texans wide receiver Braxton Miller.
Feliciano Robayna, Director of Sports Marketing at PHILIPP PLEIN commented, “We’re excited to welcome one of the ATP Tour’s young guns to PHILIPP PLEIN. Borna’s a natural born winner and his love for the brand can be traced back a few years. Together with Sofya, we have a pair of youngsters not only with the potential to dominate the sport one day, but enhance the crossover influence between tennis and fashion as well.”
“I’m so honored to begin a relationship with PHILIPP PLEIN,” added Coric. “It’s a real dream to be associated with this fashion house. It is without doubt my favorite fashion brand out there and, most important of all, we share the same values. I look forward to building a long and successful partnership for years to come.”