Philipp Plein Universe  ›  Store opening

PHILIPP PLEIN opens in Sofia

PHILIPP PLEIN opens a new boutique in Sofia’s historic centre. At the heart of one of the oldest cities in Europe, the new store is situated on the newly re-developed Savorna Street, the most prestigious address in Sofia. 

Among international luxury brands, restaurants and cafes, the PHILIPP PLEIN store is set in a classic, stone-clad building of architectural importance, and one of the few remaining buildings of the early 20th century. 

The store will offer clothing and accessories from the menswear, womenswear and kidswear lines, including the recently launched timepiece and eyewear collections. The interior design follows the same design motif that links all PHILIPP PLEIN stores worldwide: polished stainless steel and white marble designate the women’s collection, for menswear black marble is used, while kids collections are set against white marble and satin brass.

PHILIPP PLEIN celebrates the boutique opening with a reproduction of his #PLEINWARRIORS Fall/Winter 2015 Menswear fashion show. The prestigious Savorna Street will be taken over with a PHILIPP PLEIN boxing ring, the stage for a match by Bulgarian boxing champions, Rosen and Rumen Dimitrov. The after-party will be at the the Bedroom Club.